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Case Study: Summer Tees

Summer is here! And you know what that  means … sun, barbecues, pool parties, sports, concerts, and music festivals! This month’s Bonnaroo music festival means tens of thousands of people all at one event looking for fun, great music and cool swag from their favorite artists, especially tees and tanks. Provide shirts for music festivals like Bonnaroo and your sales will soar.

We want to highlight a sales pro in Georgia that has done just that. This super seller has found the perfect tank to market to all kinds of younger audiences. She took her love for the shirt and broadcasted that into high-volume sales to colleges and high schools all over the state. She found an appropriate, fashion-forward tank that could be easily transformed for each school’s student council, honor societies, and cheerleaders. She found that a soft,  trendy tank was the way to go.

summer-tees-inner1The tank is especially appealing to a younger audience. Keeping fashion in mind and offering a variety of colors, including neons, the tank is a sure win. To top  it off, screen printing allows the tank to show  off the school’s event or mascot.

She also realized that this style of tanks and tees can be easily applied to other markets as well. Races,  resorts, musical artists, surf shops, startup tech companies, firms with a younger workforce, and any brand targeting millennial audiences can use this shirt.

Keeping up with the trends and marketing a shirt like this Georgia saleswoman did will definitely increase your sales…so get with your Suncoast rep and find that perfect summer shirt!!





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It has been nothing but a pleasure partnering with Chris Scala and Suncoast Marketing over the past few years. Chris is constantly providing us with creative ideas to best promote our brand. The products provided are always top notch. From our screen printed t-shirts for our field technicians to our embroidered polos, everything is timely and professionally done. They even handle last minute items when we want to wow VIP customers. Most importantly, Suncoast has taken the time to learn our logos and strict brand guidelines to make sure whenever printed, our logo looks the best. Chris truly understands how I operate and caters to our needs including how we can best communicate to what items we purchase. I highly recommend Suncoast for your marketing item needs
Cristina CrenshawHill York
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