Last night, the Florida Restaurant and Lodging Association’s (FRLA) Broward Chapter hosted its annual Excellence in Education Gala last night at Harbor Beach Marriott. Suncoast sales team was there representing SMI!Check out more photos on Suncoast’s Facebook page! Like and share our page to show your support!
The Florida Restaurant & Lodging Association is among the most influential trade associations in Florida. The association was established in 1946 to represent the restaurant industry. Since that time, the scope of FRLA’s representation has expanded to include the entire hospitality industry including lodging establishments, restaurants and thousands of suppliers to the industry. The association counts among its members some of the largest businesses in each of these categories.
The mission of FRLA is to Protect, Educate, and Promote the hospitality industry. The power and influence of FRLA is indisputable with a legislative track record to back it up. Led by CEO Carol Dover and an active Board of Directors, FRLA has been effective in influencing legislation that has saved the industry $1.2 billion in taxes and fees over the past 10 years.