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15 Ways to encourage business to come to you !

By | Euby, Uncategorized | No Comments

Good Saturday morning to everyone!  Just finished a great read in Advantages Magazine by Jennifer Vishnevsky…..15 Ways to Make Business come to YOU !

As sales people we spend a great deal of our time and energy chasing the business…as we all should!  However, if we can “market” ourselves, products and

organizations more effectively and have the “business come to us”….how much more could we sell?    Take a few moments and think about these 15 “tools” that

we can all use to our advantage….and have business come back to us!

1)  Email…Send “targeted” emails and the orders will come!

2)  Magic…. OK not all of us are magicians…but we all have “talents” …if you are doing ANYTHING as a hobby or “gig” ..incorporate a little “sales” into it!  It will provide more prospective business!

3)  Get your NAME in print… Don’t be shy…tout yourself, your products and company in new bulletins or story lines to industry magazines and on-line sites.  BLOG ( now who does that regularly ? ) etc.

4)  Social Media…. USE IT !  This blog will go to my Facebook and LinkedIn accounts…. why not?  You should also have a “brief commercial” in your profiles on both!

5)  Obtain Certified “woman owned or minority owned business” if applicble…there are MANY companies that seek them out!

6)  Attend Business Roundtables and participate!

7)  Identify anything that is “stopping you” from selling…and make adjustments to correct!

8)  Used “gated” content..Write a “white paper” and place it on your website…have a “catch title” like   Five Tips to Success!.

9)  Write a short book on your industry and have it digitally produced and “leave it behind” with you clients and prospects!

10)  Make yourself available as a speaker …and participate in speaking events !

11)  Teach…. Offer to “teach or speak to” a class at the local university or community college

12)  Offer to “Guest Write” to blogs or Websites…. ( I would welcome a guest blog here at the Euby blog ! )

13)  Create Compelling Content….from the headline to the information provided.

14)  Get active on-line… PARTISIPATE….BLOG…. respond to your peers on lists or groups on-line!

15)  Euby’s Favorite….ASK for referrals !  There is nothing more powerful than a “trusted friend” of a prospect introducing you!

Ok there you have it…. 15 ways…to send business YOUR WAY!  Thanks to Jennifer and Advantages for a great thought-provoking

read that sparked a few “Euby thoughts” above….even on a early Saturday morning.  Have a great weekend !   Euby

PSDA Print Solutions in Baltimore … Quality over Quantity ! Great ROI !

By | Euby, Uncategorized | No Comments

For those of you who made the trip….you know exactly what I am talking about in my title line above!

PSDA Print Solutions in Baltimore provided those of us in attendance with a unique experience due to

some scheduling conflicts that were unavoidable due to legacy contracts and agreements. …..  BUT….

( always pay close attention to the words that follow BUT ) due to the lighter traffic than normal….those

in attendance had QUALITY time in the booths….distributors had TIME to speak with the suppliers and

the suppliers had time to really access the areas where they could build their business with the distributors.

“No Lines…No Waiting” kept popping into my mind…. Suppliers excited to see the next person…and very

few interruptions.  I learned more about my current ( and new suppliers ) in the two days on the show floor

than ever before.

The Education provided was outstanding….with many options to choose from….and the LinkedIn marketing

presentation provided my ROI in one session!

The 3 new incoming board members were officially announced and joined in their first board meeting headed

by Joe Webb immediately following the closing of the event!  Joe and the new board have a lot of work ahead of

them and a hard “act to follow” after the incredible achievements during a most challenging time under the leadership

of President Prettyman!   But they are up to the challenge…. and are already off and running !   As we progress thru this new

board year….I will keep you updated via the Euby Blog!
Have a great Fathers Day !  Be sure to wish your father and all fathers a very special Fathers Day !        Euby

 

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It has been nothing but a pleasure partnering with Chris Scala and Suncoast Marketing over the past few years. Chris is constantly providing us with creative ideas to best promote our brand. The products provided are always top notch. From our screen printed t-shirts for our field technicians to our embroidered polos, everything is timely and professionally done. They even handle last minute items when we want to wow VIP customers. Most importantly, Suncoast has taken the time to learn our logos and strict brand guidelines to make sure whenever printed, our logo looks the best. Chris truly understands how I operate and caters to our needs including how we can best communicate to what items we purchase. I highly recommend Suncoast for your marketing item needs
Cristina CrenshawHill York
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