![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://ei.marketwatch.com/Multimedia/2019/08/28/Photos/ZQ/MW-HQ323_lebron_20190828143144_ZQ.jpg?uuid=163d1246-c9c2-11e9-8c5b-9c8e992d421e)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![Fifteen years ago, Reebok and Adidas wanted him badly — so how exactly did LeBron James end up with Nike? Fifteen years ago, Reebok and Adidas wanted him badly — so how exactly did LeBron James end up with Nike?](https://theundefeated.com/wp-content/uploads/2018/05/gettyimages-455577444.jpg?w=1500)
Fifteen years ago, Reebok and Adidas wanted him badly — so how exactly did LeBron James end up with Nike?
![Liverpool Nike deal: Ranking the biggest kit contracts in history | The Independent | The Independent Liverpool Nike deal: Ranking the biggest kit contracts in history | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2019/02/15/13/00-kits.jpg?width=640&height=614&fit=bounds&format=pjpg&auto=webp&quality=70&crop=16:9,offset-y0.5)
Liverpool Nike deal: Ranking the biggest kit contracts in history | The Independent | The Independent
![Liverpool Nike deal: Ranking the biggest kit contracts in history | The Independent | The Independent Liverpool Nike deal: Ranking the biggest kit contracts in history | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2019/09/24/08/nike-liverpool.jpg)
Liverpool Nike deal: Ranking the biggest kit contracts in history | The Independent | The Independent
![Michael Jordan's Still Making A Killing From Nike Each Year, Plus What LeBron James And Kevin Durant Rake In – BroBible Michael Jordan's Still Making A Killing From Nike Each Year, Plus What LeBron James And Kevin Durant Rake In – BroBible](https://brobible.com/wp-content/uploads/2019/08/michael-jordan-nba-richest-shoe-contracts-list.jpg)
Michael Jordan's Still Making A Killing From Nike Each Year, Plus What LeBron James And Kevin Durant Rake In – BroBible
![Zion Williamson's shoe deal with Nike's Jordan Brand is the richest ever for an NBA rookie - MarketWatch Zion Williamson's shoe deal with Nike's Jordan Brand is the richest ever for an NBA rookie - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-HN986_zionwi_ZG_20190723174228.jpg)